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# Hilton Worldwide hopes on more guests via Tripadvisor Instant Booking
- URL: https://hospitality.pro/hilton-worldwide-hopes-guests-via-tripadvisor-instant-booking/
- Published: 2017-01-09T13:26:56.000Z
- Updated: 2017-01-09T13:31:16.000Z
- Author: Carsten Hennig
- Tags: Hospitality Industry News, Technology, Hilton Worldwide, hotels, News, #wordpress, #Import 2026-04-16 12:15

*McLean, Virginia – 09 January 2016*  
Hilton Worlwide trusts on Tripadvisor’s instant booking marketplace to gain more online bookings for it’s 789,000 rooms worldwide. Both companies signes a partnership

Beginning in early 2017, travelers around the world will be able to make a reservation at any Hilton property quickly and easily without leaving the Tripadvisor site or mobile app.

Hilton, comprising nearly 789,000 rooms across 104 countries and territories, is the latest major hotel company to join Tripadvisor instant booking. The partnership will expand TripAdvisor’s instant booking inventory and give travelers even more room options when shopping for lodging on the world’s largest travel site\*.

“At Hilton, we’re always reimagining the experience for our guests and looking for new ways to make travel easier,” said Danny Hughes, senior vice president and commercial director, Hilton. “We are committed to working with booking partners, like Tripadvisor, who respect our desire to develop direct relationships with our guests, present our hotels in a fair and equitable manner, and increase the value of both our brands.”

Users simply tap or click “Book Now” to initiate an instant booking. During the process, Tripadvisor will prominently feature text and branding to let the user know that Hilton will handle the transaction and customer service.