Aloft Brand coming to Dubai’s Palm Jumeirah

Starwood Hotels & Resorts Worldwide, Inc. announced it has signed an agreement with Mr. Rashid Al Abbar to open a 192-room Aloft on Dubai’s iconic man-made island – Palm Jumeirah. Scheduled to open in 2017, Aloft Dubai, The Palm will be the brand’s first resort in the Middle East, complete with beach access, when it opens its doors as the first mid-market hotel brand on the island.
The Palm Jumeirah is the world’s largest man-made island and one of the most ambitious developments in the world, and the Aloft resort will be located on the right side of the Palm’s crescent. “Aloft hotels continues to gain momentum around the world and is expected to quadruple its portfolio in the Middle East by 2019,” said Neil George, Senior Vice President Acquisitions & Development, Starwood Hotels & Resorts, Africa & Middle East. “The signing of Aloft Dubai, The Palm marks a milestone for the brand as its first resort-style property in the Middle East in one of the world’s most iconic destinations, The Palm Jumeirah.”