Lamouche steps up at AccorHotels

Karelle Lamouche is appointed senior vice president for economy and budget hotels at AccorHotels UK & Ireland.
She will have overall responsibility for operations and marketing across the ibis family of brands – ibis, ibis styles and ibis budget.
Lamouche has worked for AccorHotels since 2003, most recently as vice president of marketing, communication and CSR, where she was responsible for planning, development and implementation of the entire organisation’s marketing strategies, marketing communications, online marketing, public relations and CSR activities, both externally and internally for AccorHotels brands across the UK & Ireland.