1Okura Nikko Hotel Management’s One Harmony loyalty program stands at over 1.1 million three years after its launch in 2013.
One Harmony was launched by combining two loyalty programmes – Okura Club International and My JAL Hotels – to enable guests to earn points at any property of Okura Hotels & Resorts, Nikko Hotels International or Hotel JAL City.
Membership has grown in Japan and overseas alike, and the programme requires no membership or registration fee.
Okura Nikko Hotel Management is aiming at expanding its global portfolio beyond 100 hotels by 2020 to ensure that One Harmony members benefit from membership rewards earned anywhere in the world.
