The 13, lucky for some

Louis XIII Holdings Limited announces that it is officially naming its Macau hotel “THE 13” and releases the first images of the interiors. The hotel was first announced in 2013 and will arguably be the most luxurious hotel ever built, expected to open in late summer 2016 at a cost of over US$7 million per room.
“As the business and the brand have developed, we felt that the name ‘THE 13’ most accurately reflected our Macau hotel’s combination of Baroque inspiration and contemporary accents. Our brand represents a unique vision of a global luxury lifestyle based on strong bespoke traditions while embracing modern elements that enhance these traditions,” explained Stephen Hung, Co-Chairman.
“Thirteen is my lucky number and the new name along with the new logo fit perfectly with my vision,” said Hung. “There is a hint of tradition while also suggesting a chic and fun edginess.”
The Company also announced its intention to change its corporate name to “THE 13 HOLDINGS LIMITED” subject to approval by its shareholders and other relevant authorities.