TripAdvisor launches its app for Apple TV ? the first time the firm has developed a custom app for television.
The TripAdvisor Apple TV app is designed to ?inspire wanderlust highlighting TripAdvisor content, such as photos of TripAdvisor?Travelers? Choice award-winning destinations and points of interest.?
The app displays photos in a slideshow format and offers one-swipe access to traveller insights, including reviews and bubble ratings.
Adam Medros, senior vice president of global product, TripAdvisor, said: ?We believe our new app will be ?travel eye-candy? inspiring users to plan and book their next trip.?
TripAdvisor Apple TV app features:
* Top Destinations ? Allows travellers to explore cities around the world based on millions of traveller reviews and opinions;
* Travelers? Choice ? Showcases TripAdvisor Travelers? Choice award-winning hotels, attractions, restaurants and more; and
* Wisdom of the Crowds ? Offers reviews and bubble ratings from TripAdvisor travellers.
The free app is available in 21 languages and can be downloaded from the App Store.
